Some of the biggest names in the video games industry, including Kenyan ‘Internet of Elephants’ have formally committed to harness the power of their platforms to take action in response to the climate crisis.
Combined, the commitments from 21 companies will result in a 30 million tonne reduction of CO2 emissions by 2030, will see millions of trees planted, new “green nudges” in game design and improvements to energy management, packaging, and device recycling.
The voluntary commitments were announced at UN Headquarters on the side-lines of the UN Secretary-General’s Climate Action Summit. Under the banner of the Playing for the Planet Alliance, CEOs from 14 platforms and games makers, including Sony Interactive Entertainment, Microsoft, Google Stadia, Rovio, Supercell, Sybo, Ubisoft and WildWorks, were present to showcase their commitments. The Alliance intends to support companies in sharing learning and monitoring progress on the environmental agenda.
It’s nice when you get recognized for making a commitment to what you already do. My own spin on the news story from yesterday is that 20 of the biggest companies in gaming finally joined Internet of Elephants in making a commitment to using their games and platforms for the good of the planet as part of the UN’s “Playing for the Planet” Alliance.Gautam Shah – Internet of Elephants founder
Kenyan based Internet of Elephants entire business model is dedicated to supporting wildlife and conservation efforts
Members of the Alliance that have made commitments include:
Creative Mobile, E-Line Media, Google Stadia, Green Man Gaming, iDreamSky, Internet of Elephants, Microsoft, Niantic Inc, Pixelberry, Reliance Games, Rovio, Space Ape, Sports Interactive, Supercell, Sony Interactive Entertainment, Strange Loop, Sybo, Twitch, Ubisoft, WildWorks and will be supported by Playmob.
Leave a Reply